Tag: healthcare resolutions

January round-up

When you’re busy, it can be hard to find time to read your favorite blogs and catch up
on healthcare news. Unfortunately, that means a lot of content gets missed. To do our part to help, here’s a round-up of our posts from the past month.

Here are the things we talked about in January.

  • With healthcare in flux, hospitals have a lot to consider as they prepare for the year ahead. To kick off 2011, our planning expert offered four resolutions for healthcare executives. His follow-up post has four more actionable items for the to-do list.
  • This month, we had the opportunity to interview Paul Matsen, Chief Marketing & Communications Officer of Cleveland Clinic. In part one, he talks about strategic marketing campaigns. In part two, he shares the Clinic’s social media strategy.
  • In January we introduced our new open Instant CRM with a video announcement. Also learn more about it in our podcast.
  • Looking to create a more efficient, impactful media plan? In this podcast, our media strategist talks about the common challenges hospitals face and how better data can help you strategically target.
  • Right after healthcare reform was repealed in the house, we posted a video on what happened and what it meant for hospitals going forward.
  • Last month, a study came out showing a communication gap between physicians and specialists. Our physician expert shares her reaction in this quick-read post.
  • To help you stay on top of healthcare industry news, we posted a compilation of the hottest healthcare stories of the month.
  • What’s CRM? Les Stern offers a definition and we share some of the key points here.

Whew! A lot happened in January. Now that it’s wrapped up, let’s move into February full speed ahead. Are there any topics you especially want to hear about this coming month?

There’s still time to make your resolutions for growth

By Brandon Roger, VP of Planning & Forecasting

Last week I shared four resolutions that hospitals can make for strategic and profitable growth in 2011.  (See the first four resolutions here.) This week,I’m focusing on four more actionable resolutions that healthcare systems can implement immediately.

This set of resolutions is based on how we
work. Most health systems in 2011 have leaner staffs and are challenged to contain costs.
But, the demand for healthcare investment has
not slowed its evolving pace. New procedures,
new healthcare partners and disruptive technology advances have not declined at the same rate as the dollar’s value. It’s time for hospitals to focus on integration, convergence and building an integrated business development platform.

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